You’ve heard it before, the three stages of application development, make it run, make it run right, make it run fast. Sometimes that last one is difficult to accomplish,but critical as a single line of code can cripple your business. How does a company accurately define what their user base is doing? How do we model the load correctly? What options are available to scale the load on the system? How do we automate this so it becomes part of our CI/CD process? All these questions and more we can answer.